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March 21, 2023

BLOG & Gossip

Guidelines for Online Product Images

by Geetika Bhasin / Thursday, 21 June 2018 / Published in E-commerce Product Image Tips, E-Commerce Product Photography

Selling online without images is just impossible in this digital world. You really need the good and high quality images to create impression in the minds of consumer. Your product will be bought by the customer if they find their images really appealing and attractive. Your will have to create the first impression in their minds in such a way they cannot leave your place without buying your product. So In short we can say that if you want to drive the sales towards your website first ensure that you have the presentable images that create the pleasant view of your product in the mind of the customers. Seeing the importance of online images I would like to share some of the guidelines for the online product images which will contribute to your

Ensure image quality is high

The only key to sell products on these platforms is high quality images so make this thing very clear that if you want to boost your sales make the quality of the images very superior. One poor quality images will makes your sales fall at very higher rate. This is the reason that many online platforms have fixed some basic requirements for the product images so that they can maintain their integrity.

Have mobile friendly images

Mobile users are increasing day by day due to which mobile commerce has also become popular. This also makes very important for the website to be mobile friendly as the reach of the mobile commerce has shaped the habits of the consumers. The statistics also revealed that more than 90% are mobile users who visit various websites. To keep pace with them you have to make your website mobile friendly.

Follow guidelines of marketplace

To sell on different online marketplaces you have to keep their guidelines into your mind and also require updating yourself with the changes in their guidelines to become the best seller. And secondly you have to keep your website very simple and must present the product accurately. Showcase your product in the way you want your customers view them. Be careful while showing accessories and props as these can sometimes mislead the customer as they consider them the part of the product you are displaying to them. This will affect your image so keep this thing in notice.

Specifications for images

To eliminate the risk of rejections read carefully all the specifications related to the images displayed by the website which you want to prefer for online product selling. For your help below is the important guidelines that you really need to focus upon:

Have large and clean images

Every online marketplace prefers clean and large images as it is convenient to have the full view of the product especially for the mobile users. Ensure that the size of the images must be 1200 pixels as it will help in zooming and enlarging the image. The images are said to be professional if they are available in HD quality. To have the best outcome, increase the pixels of the images and it will also increase their visibility.

Provide multiple images

Another important guideline of the online marketplace is multiple images of the products. You have to provide the pictures of the product from multiple angles to attract more and more customers. Capture as many images as you can so that you can get the best ones for your online websites.

Prefer white backgrounds and be consistent

The next significant guideline of the online marketplace is consistency which holds important place in showcasing your brand. The white backgrounds are the great idea for getting the attraction of the images. Keep your background as white because it offers many advantages like consistency, liked by many consumers and also accepted by various channels and many more.

Conclusion

Remember that demand of professional images is always at peak for the online shoppers. So be sure that you provide your customers good quality and professional images.

 

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Geetika Bhasin
Geetika Bhasin

Hi, This is Geetika Bhasin. I am a professional content writer with years of experience in researching, improvising and supplying content to my far-fetched clientele. I am fond of writing articles and stories and when I am not doing so, I will be reading or driving.

Related

Tagged under: A Comprehensive Guide to Product Photos for Ecommerce, Guidelines for Online Product Images, How to Optimize Images & Photos for Web, Important Tips for Optimizing Amazon Product Images, Product Photo Size Requirements: How to Optimize Photos

About Geetika Bhasin

Hi, This is Geetika Bhasin. I am a professional content writer with years of experience in researching, improvising and supplying content to my far-fetched clientele. I am fond of writing articles and stories and when I am not doing so, I will be reading or driving.

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