Not everyone is capable of hiring a professional photographer. They are extremely pricey and not all the business owners can afford these additional expenses. The main motive for these images is to be clearly visible to the customers and give them best view. This can be done with DIY methods and you also don’t require any specialized skills. We will surely say that for product edits you will have to make some additional efforts but photography can still be done by yourself.
Still, if you confused and don’t know how to make a decision then you need to ask yourself all these questions. There are many things that will help in making a decision and the questions listed below are one of those things-
What is my need, short term or long term?
Firstly you have to assimilate your need for the product photography. Is it a one-time task or a routine endeavor? As far as I understand, no e-commerce website require product photographer for once since the new products keep adding in the kitty and require to be photographed. Purchasing photography equipment and all related stuff, renting space, etc require time as well as investment. DIY is definitely not recommended for one-time photography because this way you will have to buy many such things that will have no future use. So, think it through and set a target.
Do you have enough funds?
DIY is surely economical but only when you have a lot of work to do on a routine basis. You will have to buy equipment, design workflow, and hire trained personnel to handle a lot of work. Don’t think that it will be convenient. A complete team has to be hired who can manage the tasks, get the products ready for photography and other people to manage and maintain everything. You will have to keep the pay of all these professionals prepared as well. We cannot forget about the space that you will have to rent. So you need to make sure that you are ready for all these kinds of expenses.
Do you have the expertise?
For a DIY project, you will require a project manager, a helper, product photographer, image editor, etc. Other than that, warehouse staff is needed to take care of all the tasks. If you are planning to not to hire a professional photographer and editor then you have only one outlet left and that is to learn professional skills. As discussed above, photography for e-commerce doesn’t only count product imagery but it includes catalog photography as well and pictures for marketing. This is a lot of work and you need to possess the skills to get all of this done all by yourself.
You need to ask yourself all these questions and then prepare a plan whether or not to hire a professional. If you are satisfied with the answers then you can easily go ahead with your decision.
