Jewellery is a perfect and money-making product to sell online. However, photographing these items is really difficult, or should I say, it was difficult. Nowadays, you have so many ideas and concepts stationed at your disposal that photographing jewellery just don’t seems like a big deal.
The best way to photograph jewellery is by using different kinds of backgrounds, props, and other things that can enhance the overall appearance of the items. According to the product photography statistics, usage of props potentially increases the sales of jewellery items. And it also helps in creating a better brand image in the industry.
Each jewellery product must get 4 photographs for swift selling that are-
- Product shot on white background
- Product shot with a model
- Usage of creative pros
- Product shot on a stand
Well, these are the latest and prime rules launches by Amazon. However, all the other leading sellers tends to improvise the jewellery photography guidelines as well for enhanced selling.
So, these were the rule of thumb and now we shall talk about the other part- how you can do all kinds of photography.
First, we will start with the classic and most used props for jewellery photography
For your knowledge we shall tell you that there are endless options in props that can be used to enhance the photograph. Also, usage of these props persuades the buyers in making purchases.
Many sellers incorporate people’s silhouette to give a live view of how the jewellery will look on the customers. It is convenient to draw a picture using Photoshop.
Well, without any further ado, let’s start with the stands of jewellery:
Stands for Small Necklaces: Well, you must have seen jewellery stands in all the leading jewellery store. These stands are used to influence and dramatize the look of jewellery. Same can be used at online stores as well for the related purpose. The length of the necklace can also be adjusted on the stands and these offer exact V-Shape look of the neckwear that you would want to see.
However, we personally recommend using stands for small to medium sized necklaces because the longer ones will not suit the stand and appear as if you have forcefully used the prop.
Props for Shaping the Necklaces
It is equally important to shape the necklace in order to make it more influential and appealing to the customers. You won’t believe but we suggest usage of bowls to shape the necklace. Trust us, this will deliver great shape. For example, the chains are thinner and they are difficult to shape otherwise. But with a bowl, you can give amazing shape to these neck pieces.
3d Bust for Necklaces
The 3D bust is one of the most important props used in jewellery photographing. These can be used to display the neck pieces up to princess size without a pendant or smaller neck pieces with pendants.
Earrings with Stud Backs
There are different ways to photograph earrings but the best one is when you can hang them on an acrylic stand that possess holes in it and give customers the best view of the earrings possible.
Light Box
Well, this may seem like a very conventional option that can be used in jewellery photography. However, this one is used in all kind of photography.
This prop helps in eliminating any reflection whatsoever that a product is creating and hence, there is no shadow on the jewellery.
Also, a lightbox can illuminate the shine and vigour of the jewellery item and make it appear more presentable. One thing that you must note is that as much light you will use, the creation of shadow will be reduced.
Black & White Acrylic Table Kit
As you learn more on photographing jewellery, you will surely come across this highly affordable option called black &white acrylic table kit. With the help of this kit, you can shoot various angles.
For an effective photography session and winning customer’s trust, you must note that a product has to be shot from all the possible angles.
When customers get to see the product from all possible angles, they get surer of their purchase. And as much as they will rely on the product, the sales will increase.
The black background these days is in a lot of trend, especially in jewellery photography. Well, it is because of the shine of jewellery item that is best described on black background.
Also, there is so much that you can do with black background such as creating different effects by positioning the light on different angles.
If you ask us then we are not very fond of this prop. But yes, if you are looking for some natural reflections then this one makes a great choice. So, this prop can also be considered for the same reason.
Hand Holder
The hand holder is best suited to photograph rings, bangles, and bracelets. Well, this prop provides best view of the product. Also, it gives real shape. For every jewellery photographer, having a hand holder is not just a pro but it is an unparallel need.
There are various props that you can use for jewellery photography. You will be surprised how cool and amazing hand made props can be that don’t cost much either.
Yes, there are different kinds of hand made props that can be used for the same purpose. Some of the examples are white putty or prop wax, white sheet, black sheet, cardboard, gluegun, etc.
Well, all these things will help you in making great home made props for effective photography. We encourage the purchase of props that are conveniently available at amazon. If you don’t want to spend money then home made props are always a perfect outlet.
One more thing, most of the jewellery or product photographers have the props to use for the photography. So, if you are planning to hire one of the professionals then you probably don’t have to worry about the pros and concentrate more on other important things.
Hi, This is Geetika Bhasin. I am a professional content writer with years of experience in researching, improvising and supplying content to my far-fetched clientele. I am fond of writing articles and stories and when I am not doing so, I will be reading or driving.
