Creative and high quality images are the only requirement of all e-commerce websites. To drive traffic to your website you really need very eye-pleasing pictures which are displaying your products in the pleasant way. The many times we demonstrate we get the same result that product images are the one and main factor that drive more sales to the web page. If we talk of the product furniture we know if you are the dealer of furniture items then you need to know these seven steps which can help you to create eminent quality pictures which are web-worthy in real sense. Let’s have insight of these seven steps
The first step goes with preparation of furniture to make it the best in display. The online sellers who deal in furniture items must have to prepare the furniture before actually displaying on the webpage. The preparation of the furniture includes removal of all tags, and stickers from the furniture, polishing its wood or leather for final touch-ups, or assembling of all the pieces if it requires etc. you have to make sure that you will so this before presenting the furniture into your webpage. The relevant point to consider is, that if you are a dealer of second-hand furniture then not forget to disclose only that imperfections like scratches, damages which you cannot fix.
Be particular about studio setting
Studio is the identity of every photographer and it is the work place of the photographer. Before the photo-shoot of furniture items there are some requirements to fulfil that are ample space as furniture occupy very large amount of space, adequate light which can be natural or artificial(for artificial lighting you need lighting equipment) and last thing is a pure white backdrop( you can use paper or white fabric for that). These are the essential things which you can arrange for the studio setting which puts your step forward to shoot.
There are various types of lenses available in the market but choosing the right type of lens must be your prime concern to make your images perfect and not distortive. You can use versatile lens ranging from 50mm to 75mm or can go for zoom lens like 24mm to 70mm and third option is prime lenses. But if you want to go for prime lens then you really need large space for their movement. It is truly recommended to only use professional camera with professional lens to have high quality pictures.
Set the position of tripod and camera
Tripod is the must have requirement for every still life product. You really need tripod to shoot the products. Tripod ensures consistency from shot to shot and eliminates all the camera shakes that provide you the awesome pictures without any disturbance. You can capture the blasting shots by setting the tripod in front of the camera. The angle of the camera must be little bit down from the product to capture every detail of the furniture and securing the good quality images.
Avoid over styling
Many sellers think that embellishing furniture products with decorative things like cushion, and other props may be the workable idea to attract the customers and increase the sales but they don’t know the real truth that using this kind of props distract the customers from the main product and also sometimes conceals the real product or part of the product which the customer wants to see. So better is to make the customers able to visualize the product properly by not hiding any of the part of the furniture so that he can make correct purchase decision.
Try to shoot multiple angles
The customers want to see the multiple angles of the product and it is your responsibility that you introduce them the various angles of the particular by capturing every important part of the product. You can give the zoom picture of the unique product feature like fabric patterns, wood grain, engravings etc. that you need to show them to grab their attention. If I am a customer I really want to see the front, back and even the each side of the furniture that are available in 45 degrees angles.
Optimize the looks in post-production
Now arriving at the last step we find that post processing is very necessary to enhance the looks of the product. With the help of little polishing by using Photoshop you can easily improvise the looks of the furniture images which will look amazing on the screen. You can do that by removing fingerprints, dust and other marks that are disturbing the looks of the product. The main point to be considered here is that give your product the clean appearance so softens the highlights and use shadows for that. Keep this thing in mind that you make the changes in the highlights, contrasts and shadows in a way that your customer will be able to visualize the product in the good manner.
Don’t forget to document the steps that you have used for photographing the furniture once you are done with the procedure of shooting the furniture products. This is necessary to shoot the other furniture products for bringing consistency in shooting. You have to keep the same lens setting, have to set the same distance of tripod and the furniture product and have also to repeat same steps for post-processing for every furniture product for your entire webpage. Remember that you have to maintain the professional look of your webpage and in that consistency is the very big contributing factor for that. Your customers will really admire your professional work and gets attracted to your professional and web worthy website.
To sum up this is again reminded to you that follow the above mentioned steps for shooting every kind of furniture products if you really want to boost your sales on your website. Otherwise it is not possible to attract customer with poor furniture images so make your furniture looks best in the images that is appealing and attractive for your customers.